Cartesian partners with marketingQED to bring advanced marketing effectiveness measurement to India.

January 2015: As part of our intent to expand into the realm of MMM, and its extensions of optimization of Marketing spends, we’re really happy to have partnered with marketingQED, a UK based firm specializing in software that enables decision making around Market Mix Modeling. The modules include: Data Analysis, Modelling, Media Optimisation, Pricing& Promotion.

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